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The Danger of Making Measurement the Goal
- July, 2021
- Davin Sgargetta
- Media, News, Stories, Uncategorized
- blog, Clicks, Content Marketing, Digital Marketing, engagement, Engagement Rate, Reach, social media, Social Media Measurement
- 0 Comments
When determining the effectiveness of a piece of content that has been distributed across your social media platforms, experts will tell you that analytics measures such as engagement, reach, click…
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When our documentary was illegally uploaded to YouTube
- January, 2021
- Davin Sgargetta
- Media, News, Stories
- Amazon Prime, bodybuilding, Copyright, Distribution, Documentary, Filmmaking, storytelling, video production, YouTube
- 0 Comments
A part of me was flattered when I learned that our documentary Chris Cormier: I Am The Real Deal had been taken and illegally uploaded to YouTube. Even more flattering…
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5-Tips to bring your Web Conference to Life
- July, 2020
- Luke D’Emanuele
- Stories
- meetings, skype, web conference, workplace, zoom
- 0 Comments
With social distancing and self-isolating the best form of prevention in the COVID-19 era, it may be a while until we can have meetings face-to-face. Times ahead will be felt…
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A human being is more than a human doing
- July, 2020
- Luke D’Emanuele
- Classic, Stories
- COVID, iso, isolations, office, space, Sydney, trust, work, work from home, workplace
- 0 Comments
“Life is never going to be the same. Business is never going to be the same.” Recently, I have been hearing these statements from several different organisations. Industries like building…
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In the last four years, podcasts have grown by 100 per cent. Yet, there is a lot of unexplored space in the podcasting industry. There are at least 600 million…
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Master Your Mental Health Now: A conversation with Nick Bracks
- April, 2020
- Luke D’Emanuele
- Media, News, Stories
- COVID19, meditation, mental health, strategy, stress, working from home
- 0 Comments
When reaching out to mental health advocate Nick Bracks to talk about COVID-19, isolation and mental health, it was supposed to be a professional call. After a few minutes of…
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Top 5 tips for web conferencing
- April, 2020
- admin
- Media, Photography, Photos, Stories
- business, livestream, web conference
- 0 Comments
With social distancing and self-isolating the best form of prevention in the COVID-19 era, it may be a while until we can have meetings face-to-face. Times ahead will be felt…
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Social media is not a strategy
- June, 2019
- Davin Sgargetta
- Media, News, Stories, Uncategorized
- blog, blogs, business, communications, community, consulting, copywriting, engagement, journalism, News, small business, social media, social strategy, strategy, video, video production
- 0 Comments
The question of whether you should be ‘doing social media’ is — although out-dated — also misguided, because it leads to a thinking that social media is a strategy. It’s…
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One simple way to increase your Facebook followers
- September, 2018
- Daniel Hedger
- Media, Stories
- content, Facebook, marketing, social media, video
- 0 Comments
Accept the invitation. Have you ever engaged with a Facebook page’s content only to later get a notification to say you’ve been ‘invited’ to like that page? Ever wonder how…
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Finding an avenue: Seek out your opportunities to succeed
- August, 2018
- Daniel Hedger
- Creative, Media, Stories
- business, excel, excellence, media
- 0 Comments
What your business can learn from the teen Microsoft Excel champion. CNN recently covered the story of Kevin Dimaculangan, a 15-year-old who has just become the world’s Microsoft Excel champion.…