Opinion
When determining the effectiveness of a piece of content that has been distributed across your social media platforms, experts will tell you that analytics measures such as engagement, reach, click throughs etc., are some of our best tools for determining success. And, in many respects this is true. If an...
With social distancing and self-isolating the best form of prevention in the COVID-19 era, it may be a while until we can have meetings face-to-face. Times ahead will be felt with uncertainty. However, we are lucky to have the capability of technology to combat business communication into the foreseeable future....
"Life is never going to be the same. Business is never going to be the same." Recently, I have been hearing these statements from several different organisations. Industries like building and construction, who were thriving in years past, are now beginning to feel the pinch from COVID-19. My family and...
When reaching out to mental health advocate Nick Bracks to talk about COVID-19, isolation and mental health, it was supposed to be a professional call. After a few minutes of chit-chatting, Bracks asked me, “Are you okay?” Pausing for a second. After this question, my conversation weaved into working from...
With social distancing and self-isolating the best form of prevention in the COVID-19 era, it may be a while until we can have meetings face-to-face. Times ahead will be felt with uncertainty. However, we are lucky to have the capability of technology to combat business communication into the foreseeable future....
By Luke D’Emanuele Being at home with family for an indefinite period will come with its challenges. All dads and mums need their time. Before lockdown, my 'getaways' were at the library and gym. Now, doing my part and following government instruction to isolate, one needs to strategise their lifestyle...
Event cancellation and communication in the coronavirus pandemic. Disclaimer: This article will date quickly. In the confusion, panic and stress of the current COVID-19 situation, working in a media and communications field is tricky. EDMs, social posts and events planned, agonised over and scheduled months in advance now seem unsure,...
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