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One simple way to increase your Facebook followers
- September, 2018
- Daniel Hedger
- Media, Stories
- content, Facebook, marketing, social media, video
- 0 Comments
Accept the invitation. Have you ever engaged with a Facebook page’s content only to later get a notification to say you’ve been ‘invited’ to like that page? Ever wonder how…
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4 simple way to improve your social media posts
- August, 2018
- Daniel Hedger
- Creative, Media
- content, Facebook, marketing, social media, tips
- 0 Comments
Small things to work on that can add up to make a big difference. Recently, I saw a post in a social media marketing group on LinkedIn where someone asked…
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Finding an avenue: Seek out your opportunities to succeed
- August, 2018
- Daniel Hedger
- Creative, Media, Stories
- business, excel, excellence, media
- 0 Comments
What your business can learn from the teen Microsoft Excel champion. CNN recently covered the story of Kevin Dimaculangan, a 15-year-old who has just become the world’s Microsoft Excel champion.…
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Media mergers are a bad sign
- August, 2018
- Davin Sgargetta
- Media, News
- blogs, Documentary, journalism, mainstream media, media, social media, YouTube
- 0 Comments
The merger between Fairfax and the Nine Network has been making headlines recently — even if mostly across their own pages and programs. A lot of questions have been asked…
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Communication is key: get the basics right
- July, 2018
- Daniel Hedger
- Media, Stories
- business, communication, email
- 0 Comments
If you want communication from leads, be contactable. If you don’t want to be contacted, don’t offer a way to do it. Have you ever wanted to contact a business…
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Five years of Hook
- July, 2018
- Davin Sgargetta
- Media, News, Stories, Uncategorized
- blogs, camera, communications, entrepreneur, hook, journalism, media, small business, social media, video, video production
- 0 Comments
As a handful of congratulatory LinkedIn messages came my way in the last week — thanks to those who sent them — it was time to acknowledge that Hook Media…
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Why an engaged audience beats a big following
- July, 2018
- Daniel Hedger
- Media, News
- engagement, Logies, media, social media
- 0 Comments
How social media engagement can beat a big following. Sunday night’s Logie Awards were apparently the least watched ceremony since the current ratings system was implemented. Fitting, then, that media…
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The bigger picture: Why one piece of content is just one piece of the puzzle
- June, 2018
- Daniel Hedger
- Creative, Media
- content, creative, marketing, social media
- 0 Comments
Don’t be so hard on yourself, marketers and content creators. One piece of content is just one piece of content. Have you ever agonised over the final edit of a…
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The low cost of social advertising will be short lived
- June, 2018
- Davin Sgargetta
- Media, News, Stories
- advertising, audience, business, content, copy, marketing, social media, video
- 0 Comments
There’s this pervasive belief that social media has been and should remain a free platform for people to promote their businesses, as well as a space to share with friends,…
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How do you deal with your client’s bad ideas?
- June, 2018
- Daniel Hedger
- Media
- communications, management, social media
- 0 Comments
Dealing with the curse of client suggestion. Have you ever found yourself in this situation? A client suggests to you, their social media or marketing manager, an idea for a…
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